In its clear commitment to promoting the consumption of quality local products, SPAR Gran Canaria today begins a special promotion of strawberries grown in Valsequillo. The chain thus offers its customers this tasty local fruit in special heart-shaped cases from today until next Wednesday, February 14.
With this campaign, the chain celebrates its “love for freshness” by highlighting the Valsequillo strawberry, an emblematic fruit that has the quality guarantee in fresh products 'Km. 0' given by SPAR's 'La Cosecha Canaria' brand. The chain seeks to continue promoting the consumption of strawberries harvested in Valsequillo, while acquiring the entire production from its main supplier, which grows these strawberries with the integrated production system, prioritizing the use of organic products and natural predators in their crops.
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With their purchase, SPAR Gran Canaria customers will also contribute to the care of the Canarian primary sector, maintaining numerous jobs for the farmers who take care of our land and, by purchasing a product made in the Canary Islands, they will contribute to the reduction of polluting emissions derived from merchandise transports.
SPAR Gran Canaria continues to promote the consumption of local products in direct collaboration with more than 200 farmers and ranchers on the islands. This philosophy is one of the main motivations of the Canarian supermarket chain and a fundamental pillar in its corporate social responsibility, by promoting the local production of fresh and quality products, supporting the work of the local farmer, who cultivates his lands with the guarantee selling their products.
About SPAR Gran Canaria
SPAR Gran Canaria is the only supermarket chain with 100% Canarian capital present in the 21 municipalities of the Island. In a total of 196 establishments, SPAR Gran Canaria offers fresh 'KM' products. 0' of the highest quality, which make it a leader in the sale of fresh fruits and vegetables.
