The fresh strawberries for the cakes and cocktails in the hotels in the south of Gran Canaria are bought on the island and this attracts investment to the market. It was 2018 when the Valsequillo City Council requested that strawberries have AIEM. And logic was not lacking: a company from Huelva develops one of the best productions in Gran Canaria to meet the demand of tourism. The company is Fresón Isleño owned by the Andalusian group Masiá Ciscar, based in Huelva.
In the egg sector that supplies tourism, the island has the experience of the Valencian company Huevos Guillén. Also in the restaurant sector is Aquanaria, owned by the MCH fund and in food the funds are in the fresh sector in Florette. When they asked in Valsequillo for strawberries to have a tariff, it was to "compete at equal prices with imported strawberries," the City Council said after a meeting with the FresCanarias Association and the local strawberry growers.
Masiá Ciscar has been in the news this winter for hosting the students of the CIFP Faro de Maspalomas, who are studying the Level 2 Cooking Professional Certificate. This visit is part of the Valsequillo Live Strawberry Route Valuation Action . "At Fresón Isleño, we firmly believe in the importance of education and practical training. Therefore, we are delighted to open our doors to these future kitchen professionals, showing them up close the care and passion we put into each fruit we grow. "said the company.
Masiá Ciscar exhibits every year at Fruit Logística 2024 how a family business can innovate and, at the same time, remain faithful to its roots with a territorial presence outside of Huelva in a market like the Canary Islands. "We are proud to have shown the world that tradition and modernity can coexist in harmony. It has been awarded two stars in the Superior Taste Award 2023. This product is a clear example of how we combine superior quality with sustainable agricultural practices.
