The Easter holiday period is a time of year to rest, go to the beach... but also to make some improvements and repairs at home or in the caravan. But what happens when a customer wants to buy material for these jobs and their reference hardware store is closed for vacation? The usual thing is to go buy something closer to the destination in the case of caravan owners or make it at home.
So far, everything is normal. But what happens when this other hardware store offers you a greater range, better facilities, better prices or better service? Well, the customer remains loyal and, in their next purchases, will go to this new point of sale, not because they want to change but to cover their needs on vacation.
In general, this type of action tends to permanently attract over 31% of customers who will no longer return to their usual hardware store and are loyal to the new establishment. That's why the question arises: can't a hardware dealer take vacations so as not to risk losing customers? Siscocan, the toilet sales firm that has more than 25 years of history in the south of Gran Canaria, has launched a special campaign for those who take advantage of Holy Week to make repairs in their homes and avoid crowds typical of these. dates.
The company, which is part of Fegime, has launched a range of bathroom furniture offers and until April 5, it offers mirrors, bathroom furniture, sinks, taps and other accessories in its Playa del Inglés store with discounts of up to 25%. Fegime Spain thus exceeds one hundred and a half points of sale, among the aforementioned 28 partners that make up the group and who have a presence in 24 countries.
