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Fermín Ortega promotes Iberolat's strategy in southern Gran Canaria.

Fermín Ortega promotes Iberolat's strategy in southern Gran Canaria.

YV MASPALOMAS24H Friday, April 11, 2025

Iberolat has strengthened its position in the competitive hotel consulting market with the addition of three new Senior Managers. Fermín Ortega, who will be responsible for leading operations in the Canary Islands from the south of Gran Canaria, stands out. With more than 30 years of experience as a civil engineer and consultant specializing in urban planning, infrastructure, and architecture, Ortega brings in-depth technical and strategic knowledge, key to strengthening Iberolat's presence in this region, one of Europe's most important tourist destinations.

In recent years, Ortega has combined his technical expertise with the development of real estate management projects, positioning himself as a comprehensive advisor for investors and tourism operators in the archipelago. With a significant portion of his business located in the south of Gran Canaria, given that Maspalomas is the economic capital of the Canary Islands, he will oversee key projects in a market characterized by its dynamism and growth potential, also driving the attraction of new opportunities for Iberolat.

This strategic commitment to the Canary Islands complements Iberolat's strengthening in other areas, with Susana Negueruela heading up Madrid and Ricard Zaragoza leading Catalonia, Levante, and the Balearic Islands. With these additions, the company seeks to consolidate its comprehensive consulting services in Spain's main tourist destinations. According to Iberolat's management team, these measures reaffirm its commitment to offering personalized solutions tailored to its clients' needs.

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